March 11, 2026 News

Meta Acquires Moltbook to Develop Agent-to-Agent Commerce Infrastructure

Meta has acquired Moltbook, a social network for AI agents, primarily as an acqui-hire to bring talent into its Superintelligence Labs. The acquisition appears focused on building infrastructure for an "agentic web" where AI agents interact autonomously on behalf of businesses and consumers, potentially enabling agent-to-agent advertising and commerce ecosystems. This move aligns with Meta CEO Mark Zuckerberg's vision that every business will have a dedicated AI agent for customer interaction and transactions.

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